Your clients deserve a great experience. So do you.
For women leading service-based businesses who are ready to stop start running on systems and delight their clients.
You're great at what you do.
The backend just hasn't caught up yet.
Sound familiar? You're not alone, and it's not a you problem. It's a systems problem.
Do any of these sound like you:
Clients asking "what happens next?" at every turn
Your team asking you questions about that new client before you’re even done curling your hair for the day
Feeling "on call" for your clients even when you're supposed to be off
Every client experience is slightly different depending on the day
Everything lives in your head
Let’s make this better, together.
WHY CLIENT EXPERIENCE MATTERS
The numbers behind what we're building
86%
of buyers will pay more for a better client experience
89%
of customers make another purchase after a great experience
The Client Experience Audit
A clear-eyed look at exactly what's broken and a roadmap to fix it.
$750 one-time investment
I step into your business as a mystery client and walk through every touchpoint of your client experience — from first impression to final delivery. You get a clear findings doc: what's working, what's broken, what to fix first, and how to fix it.
What's included:
✓ Full client journey walkthrough – I experience it as your client would
✓ Review of your onboarding materials, emails, proposals, etc.
✓ Gap analysis — what's missing, confusing, or creating friction
✓ Prioritized findings doc with clear, actionable next steps
✓ 45-minute debrief call to walk through everything together
✓ A roadmap you can act on immediately — or hand back to me to implement
Delivered within 5–7 business days of receiving access.
Our Services
START HERE
DONE WITH YOU
Full Client Experience Build-Out
We don't just find the problems. We fix them together.
Starting at $3,000 one-month engagement
This is the real deal. I come into your business, audit everything, then actually build the systems your client experience needs — onboarding, communication structure, delivery workflow, offboarding, and all the SOPs your team needs to run it without you (or for you to run it and not forget a detail).
The four-week process
Week 1: Audit & Diagnosis
I get access, review everything, interview you, and deliver a findings doc so we both know exactly what we're fixing.
Weeks 2–3: Build
I'm in your systems doing the work. Onboarding sequences, communication templates, delivery workflows, offboarding process… my hands are getting dirty!
Week 4: Finalize, Document & Hand Off
Everything gets polished, documented in SOPs, and handed off in a 60-minute training call so you’re confident in the system yourself.
Also included
✓ Onboarding system — welcome sequence & intake form
✓ Communication boundaries + client-facing messaging
✓ Offboarding process with testimonial + referral flow built in
✓ Tech setup in your existing tools (Dubsado, HoneyBook, ClickUp, Notion, etc.)
✓ SOPs your team can follow, easily accessible in a searchable format
Limited spots. Starts with a free 30-min discovery call.
Hello!Hi, I'm Eliza
The operations lady who actually has a personality.
I help female service providers clean up their backend, streamline their operations, and build businesses that don't rely on them for everything. And I like to have fun doing it.
I started Bright Yellow because I kept seeing the same thing: talented, caring women leading incredible businesses but running on effort and a prayer instead of systems. Their clients loved them. Their teams were good. But everything lived in their head and that was slowly wearing them down.
The work I do isn't about turning your business into something corporate and cold. It's about building something underneath you so you can actually lead and actually live the way you intended when you started this thing.